Agenda
Agenda
September 8 - 10, 2024 Music City Center Nashville, TN
SUNDAY, SEPTEMBER 8
9:00 AM – 7:00 PM
Registration
10:00 AM – 1:00 PM
Pre-Con: Global Referral Network Meeting
Seize this exciting opportunity to connect with fellow professionals, fostering valuable connections that will enhance your experience moving forward. The meeting will include a panel discussion, roundtable sessions covering relevant topics, and insights from guest speakers. This session is restricted to referral contacts and relocation directors only.
RESTRICTED AUDIENCE: Referral/Relocation
11:00 AM – 12:00 PM
Pre-Con: Sotheby's International Realty Brand Difference
Join us to master the art of demonstrating what makes Sotheby's International Realty truly exceptional. This session will help you confidently and compellingly communicate the unique features of our brand and build stronger client relationships.
SUGGESTED AUDIENCE: Agents, Marketing, Operations (Non-Sales), Owners, Referral/Relocation, Sales/Branch Managers, and Senior Leaders. Affiliation with the brand for one year or less.
1:00 PM – 2:30 PM
Pre-Con: APAC Meeting
A gathering of international region representatives to share market updates, discuss growth opportunities, and explore collaboration with a strong finish to 2024 in view.
RESTRICTED AUDIENCE: Asia Pacific Region Only – Agents, Marketing, Operations (Non-Sales), Owners, Referral/Relocation, Sales/Branch Managers, and Senior Leaders.
1:00 PM – 2:30 PM
Pre-Con: EMEIA Meeting
A gathering of international region representatives to share market updates, discuss growth opportunities, and explore collaboration with a strong finish to 2024 in view.
RESTRICTED AUDIENCE: Europe Middle East India Africa Region Only – Agents, Marketing, Operations (Non-Sales), Owners, Referral/Relocation, Sales/Branch Managers, and Senior Leaders.
1:00 PM – 2:30 PM
Pre-Con: CALA Meeting
A gathering of international region representatives to share market updates, discuss growth opportunities, and explore collaboration with a strong finish to 2024 in view.
RESTRICTED AUDIENCE: Caribbean and Latin America Region Only – Agents, Marketing, Operations (Non-Sales), Owners, Referral/Relocation, Sales/Branch Managers, and Senior Leaders.
2:00 PM – 4:00 PM
Pre-Con: Marketing Preview (Registration Required)
Gain insights into the brand’s future as the brand marketing team previews the brand roadmap, detailing action plans for the implementation of new campaigns and platforms set to be announced at GNE. This is your chance to get ahead of the curve and strategize how these initiatives can be adapted within your local markets. Additionally, seize the opportunity to network with fellow marketing leaders, establishing connections that will enrich your GNE experience and beyond. This session is not intended for marketing professionals supporting individual agents/teams, nor is it open to sales agents.
RESTRICTED AUDIENCE: Marketing Leaders Only – Marketing, Owners, and Senior Leaders.
2:30 PM – 3:30 PM
Pre-Con: International Meeting
An International network opportunity for EMEIA, CALA and APAC affiliates.
RESTRICTED AUDIENCE: International Affiliates Only – Agents, Marketing, Operations (Non-Sales), Owners, Referral/Relocation, Sales/Branch Managers, and Senior Leaders.
4:00 PM – 5:00 PM
4:00 PM – 5:00 PM
Pre-Con: Operations Idea Exchange (Registration Required)
Meet with fellow Brokerage Operations Leaders to network and exchange ideas for operational excellence.
RESTRICTED AUDIENCE: Brokerage Operations Leaders Only (COO, General Manager Etc.)
7:00 PM – 10:00 PM
Welcome Reception: Private Block Party with Special Performance from Dustin Lynch
Experience true Southern hospitality as we shut down the streets of Nashville and celebrate the quintessential Southern home. Enter on the corner of Rep. John Lewis Way S and Korean Veterans Boulevard.
SUGGESTED ATTIRE: Dress in your finest southern-inspired style.
MONDAY, SEPTEMBER 9
7:30 AM – 4:30 PM
Registration
7:30 AM – 8:30 AM
Breakfast
9:00 AM – 12:00 PM
General Session
12:00 PM – 1:00 PM
Lunch
1:30 PM – 2:30 PM
Tier 1 Breakout Sessions
Marketers Summit
Exclusive to marketing leaders within the Sotheby's International Realty network, we're bringing our annual Marketers Summit to GNE. Join us for the opportunity to network, share best practices, and collaborate on ways to enhance the resources we provide to your company and agents. This session is not intended for marketing professionals supporting individual agents/teams, nor is it open to sales agents.
RESTRICTED AUDIENCE: Marketing Leaders Only – Marketing, Owners, and Senior Leaders.
Lifestyles & Brands: Shaping New Developments
This panel dives into the dynamic relationship between lifestyles and brands, and how they are fundamentally shaping the future of developments. Join Sotheby’s International Realty Development Advisors and industry leaders as they dissect the trends and strategies that are transforming the development landscape.
RESTRICTED AUDIENCE: Owners and Senior Leaders.
Strategies for Remarkable Growth
This inspiring panel of advisors will share how they achieved substantial business growth in a short amount of time and will offer their insights into the mindset, tools, and practical steps to accomplish your own success.
SUGGESTED AUDIENCE: Agents, Marketing, Operations (Non-Sales), Owners, Referral/Relocation, Sales/Branch Managers, and Senior Leaders.
Roundtable Discussion
Learn about relevant industry topics and share your own best practices and insights. Topic moderators will lead conversations on:
Session 1: Delivering luxury at any price point Navigating client objections Leveraging the brand resources in unique ways
SUGGESTED AUDIENCE: Agents, Marketing, Operations (Non-Sales), Owners, Referral/Relocation, Sales/Branch Managers, and Senior Leaders.
2:30 PM – 3:15 PM
PM Break
3:15 PM – 4:15 PM
Tier 2 Breakout Sessions
Roundtable Discussion
Learn about relevant industry topics and share your own best practices and insights. Topic moderators will lead conversations on:
Session 2: Using social media to stay top of mind Demonstrating unreasonable hospitality Building referral business with intentional connections
SUGGESTED AUDIENCE: Agents, Marketing, Operations (Non-Sales), Owners, Referral/Relocation, Sales/Branch Managers, and Senior Leaders.
Start Succession Planning Now
Whether you’re moving to a new market or winding down your career, it’s never too soon to start succession planning. Uncover the opportunities for gaining value from your client relationships and your book of business. Our panel will highlight the important processes and considerations.
SUGGESTED AUDIENCE: Agents, Marketing, Operations (Non-Sales), Owners, Referral/Relocation, Sales/Branch Managers, and Senior Leaders.
Sotheby’s Concierge Auctions
What’s the secret to navigating hard conversations for successful outcomes? Top agents in the network will share learnings and effective strategies on using Sotheby’s Concierge Auctions to drive more business.
SUGGESTED AUDIENCE: Agents, Marketing, Operations (Non-Sales), Owners, Referral/Relocation, Sales/Branch Managers, and Senior Leaders.
3:15 PM – 4:45 PM
The Foundation of Negotiation as Developed by Chris Voss (Author of “Never Split the Difference”)
Join Troy Smith, retired San Antonio police officer and expert negotiator, for a 90-minute session on The Black Swan Group’s foundation of negotiation. The Black Swan Group, founded by Chris Voss, former lead FBI hostage negotiator and author of “Never Split the Difference: Negotiating As If Your Life Depends on It”, teaches a proven strategy to achieve your ideal outcome. Topics include tactical empathy, five levels of listening, laws of negotiation gravity, quick 2+1, and a live demo.
SUGGESTED AUDIENCE: Agents, Marketing, Operations (Non-Sales), Owners, Referral/Relocation, Sales/Branch Managers, and Senior Leaders.
7:00 PM – 10:00 PM
A Night at the Honky Tonks
Bring your cowboy boots and join us at Jason Aldean's Kitchen + Rooftop Bar and Luke's 32 Bridge for an evening of music and networking in country’s music mecca.
301 – 307 Broadway Nashville, Tennessee 37201
SUGGESTED ATTIRE: Bring your denim and cowboy boots.
TUESDAY, SEPTEMBER 10
7:30 AM – 1:30 PM
Registration
7:30 AM – 8:30 AM
Breakfast
9:00 AM – 12:00 PM
General Session
12:00 PM – 1:00 PM
Lunch
1:30 PM – 2:30 PM
Tier 3 Breakout Sessions
WHAT MOVES HER®: Empowering Women in Real Estate
What Moves Her, founded by Anywhere’s Sue Yannaccone in 2020, empowers women in the real estate industry to develop their leadership skills and realize their professional development goals. This fast-paced session blends a powerhouse panel of Sotheby’s International Realty® women leaders, facilitated by Sherry Chris (What Moves Her Co-Chair & Executive Advisor, Anywhere Brands).
SUGGESTED AUDIENCE: Agents, Marketing, Operations (Non-Sales), Owners, Referral/Relocation, Sales/Branch Managers, and Senior Leaders.
Powerful Listing Presentations
Our agent panel will share proven techniques for winning your next listing with a world-class presentation. Learn to leverage brand collateral and prepare messaging to overcome objections.
SUGGESTED AUDIENCE: Agents, Marketing, Operations (Non-Sales), Owners, Referral/Relocation, Sales/Branch Managers, and Senior Leaders.
Reach New Audiences & Build Your Business With Video On Social Media
Top agents reveal their best social media marketing tips. Learn how to effectively leverage social media video and reach a wider audience to generate more leads.
SUGGESTED AUDIENCE: Agents, Marketing, Operations (Non-Sales), Owners, Referral/Relocation, Sales/Branch Managers, and Senior Leaders.
2:30 PM – 3:15 PM
PM Break
3:14 PM – 4:15 PM
Tier 4 Breakout Sessions
The Power of Storytelling (with guest speaker Deborah Shames)
Successful storytelling is key to sharing your value proposition. Telling compelling stories with vivid details engages listeners. Your stories are critical for presentations, networking, and overall communication. In this interactive workshop, discover how to persuasively deliver your message, organize your content, and speak authentically.
SUGGESTED AUDIENCE: Agents, Marketing, Operations (Non-Sales), Owners, Referral/Relocation, Sales/Branch Managers, and Senior Leaders.
Sotheby’s Concierge Auctions
What’s the secret to navigating hard conversations for successful outcomes? Top agents in the network will share learnings and effective strategies on using Sotheby’s Concierge Auctions to drive more business.
SUGGESTED AUDIENCE: Agents, Marketing, Operations (Non-Sales), Owners, Referral/Relocation, Sales/Branch Managers, and Senior Leaders.
Powerful Listing Presentations
Our agent panel will share proven techniques for winning your next listing with a world-class presentation. Learn to leverage brand collateral and prepare messaging to overcome objections.
SUGGESTED AUDIENCE: Agents, Marketing, Operations (Non-Sales), Owners, Referral/Relocation, Sales/Branch Managers, and Senior Leaders.
Reach New Audiences & Build Your Business With Video On Social Media
Top agents reveal their best social media marketing tips. Learn how to effectively leverage social media video and reach a wider audience to generate more leads.
SUGGESTED AUDIENCE: Agents, Marketing, Operations (Non-Sales), Owners, Referral/Relocation, Sales/Branch Managers, and Senior Leaders.
4:15 PM
Event Concludes
© 2024 Sotheby’s International Realty. All Rights Reserved. Sotheby’s International Realty® is a registered trademark and used with permission. Each Sotheby’s International Realty office is independently owned and operated, except those operated by Sotheby’s International Realty, Inc. The Sotheby’s International Realty network fully supports the principles of the Fair Housing Act and the Equal Opportunity Act.